Country superstar Hunter Hayes, breakout duo MKTO, girl group McCLAIN, British pop rock band The Vamps, teen sensation Madison Beer and EDM prodigy DJ Salerno will team up with tennis icons Novak Djokovic and Rafael Nadal at the 19th Annual Arthur Ashe Kids’ Day Presented by Hess on Saturday, Aug. 23, at the USTA Billie Jean King National Tennis Center in Flushing, N.Y., from 9:30 a.m. to 4 p.m.
Singer and actress China Anne McClain (Sing Your Face Off, A.N.T. Farm) and Jeff Sutphen (Figure It Out, BrainSurge), will co-host the show with a special guest appearance by popular fitness trainer and choreographer, Shaun T. Arthur Ashe Kids’ Day Presented by Hess will kick off the 2014 US Open, which runs from Aug. 25 to Sept. 8, 2014.
“Not only is Arthur Ashe Kids’ Day presented by Hess a fantastic way to kick off the US Open, but it’s also a great time to encourage youth to be active, play tennis and develop healthy habits, “ said Gordon Smith, USTA Executive Director and Chief Operating Officer. “This annual event continues to bring the entire family together for a fun-filled day of sports and entertainment.”
From 9:30 a.m. to 12:30 p.m., kids and their families can enjoy an exciting array of free tennis games, live music and attractions taking place throughout the grounds of the USTA Billie Jean King National Tennis Center. Inside Arthur Ashe Stadium from 1 p.m. to 3 p.m., the live tennis and music show will feature fun exhibition matches and skills competitions with Novak Djokovic and Rafael Nadal, as well as musical performances by Hunter Hayes, MKTO, McCLAIN, The Vamps and Madison Beer and Arthur Ashe Kids’ Day house DJ Salerno.
Arthur Ashe Kids' Day will also be broadcast nationally by CBS on Sunday, Aug. 24, from 12:00 p.m. to 1:30 p.m (ET).
Over the years, Arthur Ashe Kids’ Day has launched many of music’s biggest acts including Ariana Grande, Austin Mahone, Justin Bieber, Rihanna, The Wanted, Jonas Brothers, Demi Lovato, Carly Rae Jepsen, Cody Simpson, Sean Kingston, Britney Spears, Ne-Yo, Jessica Simpson, Hanson and Backstreet Boys.
Proceeds from Arthur Ashe Kids’ Day benefit the USTA Foundation, which helps fund the National Junior Tennis & Learning Network (NJTL), a nationwide group of more than 600 nonprofit youth-development organizations that provide free or low-cost tennis, education and life-skills programming to more than 325,000 children each year. The NJTL ws founded 45 years ago by Arthur Ashe, along with Charlie Pasarell and Sheridan Snyder.